Did you know that you have the power to persuade patrons? As a staff person at the Arapahoe Library District, you are a patron resource. Every time you come in contact with a patron – whether it’s assisting with extensive research, or just a friendly hello – you could very well formulate that person’s opinion on the Library District. A website dubbed “The Business of Library Public Relations” encourages library trustees to do the following, but as Library District staff, we should all consider these invaluable endeavors:
· Be vocal, visible, and well informed; use your library and spread the word about its services and successes
· Look for opportunities to build a positive image for the library
· Tell people about the library's programs, progress, and plans
· Be an advocate for all libraries; talking about the merits of quality library service and the importance of reading
· Get to know local officials and persuading them to support the library
· Listen to the community; be the library's eyes and ears
Does it sound like a lot of effort? It doesn’t have to be if you just carry out our mission each day, which is to provide Outstanding and Personalized Service. It’s key to remember that positive public relations – and that includes direct patron contact – ensures patrons know the valuable contribution the Library District makes to our community.
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